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Valtech enters MENA region with ambition to redefine the business transformation landscape

Valtech enters MENA region with ambition to redefine the business transformation landscape
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Valtech is gloBA business transformation agency that delivers innovation with a purpose. The company enables customers to anticipate tomorrow’s trends and communicate more directly with consumers through their digital and physical touchpoints while improving time to market and return on investment. Valtech recently announced its plans to expand into the MENA region after completing its acquisition of Dubai-based digital agency Revonic.

Global digital agency Valtech has announced its plans to expand in the Middle East and North Africa region following the completion of the company’s acquisition of Dubai-based digital agency Revonic.

As a global digital agency focused on business transformation, Valtech will look to accelerate its regional impact by helping clients improve their digital engagement through enhanced experiences and strategic technology investments.

The company’s acquisition of Revonic follows its securing of funding from BC Partners, a British investment firm, which values ​​Valtech at US$1.4 billion. Valtech has set its sights on further regional expansion with offices planned in Saudi Arabia and Egypt over the next 12 months.

“Valtech is bringing a breath of fresh air to the digital partner landscape across the MENA region,” said Karim Monem, Regional General Manager for the Middle East and North Africa. “The unprecedented demand for Digital-Enabled Transformation (DeT) in both the public and private sectors means that Valtech’s pragmatic approach to consulting, creating and connecting experiences across the B2B and B2C landscape will be most welcome.”

With an initial focus on four key industries, FSI, retail, government, and travel and hospitality, Valtech will look to unleash its expertise, commerce and data services to help accelerate the transformational journeys of its customers and positively impact their business performance.

In addition to working with large-scale enterprise technologies, Valtech is also a leader in the composable technology sector, having spearheaded the founding of the MACH Alliance. MACH (Micro-Services, API-Based, Cloud-Native, and Headless Technologies) is a collaboration of technology and solution providers working towards a resilient, headless, cloud-oriented software ecosystem, allowing for a future-proof architecture for the purposes of both commerce and experiments. digital.

Globally, Valtech made waves in retail and commerce with Microsoft CEO Satya Nadella referring to Valtech’s MAC Cosmetics digital physical store solution during his keynote address at Microsoft’s Inspire Global Partner Conference. This highlights Valtech’s strong track record of overcoming complex industry challenges and unlocking customer value in an ever-changing landscape.

Valtech is headquartered in Dubai, UAE and will soon launch additional operations in Saudi Arabia.

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