People news: Smithbucklin, Philadelphia CVB, PRG, and more announce leadership changes, boosting team members
As 2022 begins, new hires and promotions continue across the exhibition industry. Check out people who are moving to and moving to event-related organizations across the United States
union management company Smithbucklin He made some recent changes to his executive leadership team, effective January 1.
without neil, founder and CEO of 360 Live Media, a design, marketing and events-focused agency that was acquired by Smithbucklin in 2018, and will take on the newly created role as chief strategy officer, Smithbucklin. In his new role, Neil will focus on the company’s growth strategies, its collaborating clients, and enterprise thought leadership.
As an expert marketing consultant, author, speaker and entrepreneur, he has built leading brands and organizations for more than three decades. A former marketing and media executive at Omnicom, he has led global brands such as Mercedes Benz, Exxon Mobil and Reuters, and previously served as Consumer and Commercial Marketing Director at Marsh McLennan, where he led all marketing and media planning programs for more than 1,000 industry associations.
Jack MacLeod, the current CEO of Growth at 360 Live Media, a role he has held since 2019, will succeed Neil as President of 360 Live Media. With over 20 years of experience in marketing, advertising and public relations, Macleod previously served as publisher and chief revenue officer at Inside Higher Ed and as Senior Vice President and General Manager at MXM Social, a social media content marketing agency.
Philadelphia Convention & Visitors Bureau
Twenty years in the hospitality industry Nick Pereira Joined Philadelphia Convention & Visitors Bureau (PHLCVB) as Vice President of Sales, responsible for leading the Convention Sales team in achieving meeting and agreement reservation goals and collaborating with the Pennsylvania Convention Center to ensure alignment of strategy and operations. Most recently, Pereira held the position of Director of Sales at The Ritz-Carlton, Philadelphia, where he oversaw collection, cross-sales and catering services, and prior to that, served as Area Director of Sales and Marketing at Hersha Hospitality Management.
As the new Partnership Specialist at Commercial Cooperation Bank in Bahrain, Brian Lafferty They will work closely with partners to ensure high levels of retention and ensure that they fully understand their benefits, value and practical use to meet their business needs. Prior to joining the organization, Lafferty served as Director of the Higher Education Program at HarQen and Associate Director of Graduate Programs at Saint Joseph University.
Michelle Davis She is assigned as a Digital Media Specialist, a role in which she will maintain key and linked websites to the organization, support analytics and standard objectives, as well as manage email communications and production. Davis previously worked as an Email Marketing Specialist at CleanChoice Energy and Marketing Project Coordinator for NutraNext.
Live event and entertainment production solutions provider production resource group (PRG) has appointed Stephen Baridan As CEO, as of January 3rd. Baridan is currently President and COO of PRG, leading its operations in Europe, the Middle East, Africa and Asia Pacific since 2010. At the same time, PRG’s Founder, Chairman and CEO Jeremiah c. (Jerry) Harris He will move into the roles of CEO and Chief Creative Officer.
As President and Chief Operating Officer, Baridan has spearheaded the growth of PRG in the EMEA region, establishing the company as a major presence in the region’s event production and entertainment industries. Recent achievements include the development of new markets, such as esports; A network of digital and virtual production facilities across Europe, the Middle East, Africa and Asia Pacific; And a major expansion in the Middle East. Prior to PRG, he held the position of Head of Media and Entertainment at Barco, a technology and visual systems company.
As CEO and Chairman, Harris will work with and support Paridaen and the leadership team on continued excellence in key areas including customer experience and technology, and the direction and development of top industry talent. A legendary and award-winning figure in entertainment and events production, Harris founded PRG in 1995 and has overseen its growth into a global presence with 62 offices in 28 countries.
professional service company Maritz He recently made some executive leadership changes recently. After nearly 25 years leading the company as CEO and Chairman, Steve Maritz Moves to the position of CEO, responsible for overseeing high-level functions, including financial, legal, and board-related matters.
David Beckenbough, who served as President of Maritz Global Events for 11 years–A core business unit of Maritz Holdings–He will take over the day-to-day management of Maritz Holdings as president and CEO, effective January 1. In his new role, Peckinpaugh will be responsible for directing the overall business and go-to-market strategy, developing the company’s collective vision and promoting a people-centered corporate culture. He will additionally focus on ensuring performance and operational excellence across the Maritz Corporation.
Visit Dallas Hire a Marketing and Hospitality Expert Jennifer Walker As the new Senior Vice President and Chief Marketing Officer. She formally joined the organization in November and is responsible for guiding the planning, development, and overall implementation of VisitDallas’ marketing, branding, and communications strategies.
After nearly three decades of extensive experience in marketing and hospitality into her new role, Walker joins VisitDallas from full-service digital marketing agency AVB Marketing in Sacramento, California. Prior to joining AVB, she worked as Director of Brand Advertising at Visit California for two years and Vice President of Marketing and Strategy at Visit Santa Barbara for two years. Prior to working in California, Walker worked as Director of Marketing Communications at Visit Austin for nearly eight years and previously worked for various advertising agencies.
Entertainment Technology Equipment Provider Mine Light, LLC hired Patrick Bellino As an in-house salesperson, he is responsible for working with rental and sales customers as well as communicating with the store to ensure that customer orders are met smoothly. Bellino works out of Main Light East in Wilmington, Del. , and reports directly to Main Light Rental Director Rick McKinney. Bellino previously worked as a rental actor with theatrical lighting company Christie Lites in New York, focusing on the Broadway theater market and as an account executive for 4Wall Entertainment. Before his time in sales and rentals, Bellino worked as a freelance technician.
Strategy Driven Agency tickled, Freeman Corporation, has expanded its executive leadership team with an upgrade Irene Lee And Shauna Peters to VP of Digital Marketing Strategy and VP and Marketing Strategist, respectively. They will serve alongside Kimberly Hardcastle, Vincent Polito and Jacqueline Wells in leading and setting the agency’s overall direction.
In her enhanced role, Lee is responsible for helping clients increase the value of digital technology, data and marketing. Prior to joining MDG, she led marketing teams and led multichannel campaigns for organizations in biotechnology, transportation, food, manufacturing, and healthcare.
Appointed as a member of the Account Services team in 2014, Peters has been a lead developer of MDG’s character mapping and buyer journey, responsible for driving event engagement, association membership, and member engagement in a myriad of industries, including education and healthcare manufacturing and technology.
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