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Marketing Manager – Sault Ste. Marie News

Toyota sootoday job posting
Written by publishing team

Northside Auto Group is looking for a Marketing Manager to join our team on a full time basis. The position will support the day-to-day management of our agents’ marketing initiatives. The ideal candidate will have experience working with various digital and traditional marketing methods. Passion for digital marketing, social media advertising and creative design is important. Working closely with senior management, we are looking for an individual who is proactive and quick to learn.

Basic Responsibilities:
Creates graphics and content for websites, banners, social media and other advertising media as required, including with the latest software, campaigns, templates, etc.
Maintain dealership locations across all store brands while remaining compliant with OEM and vehicle regulations
– Creates email campaigns, tracks campaign results and ensures compliance with CASL
– Optimizing company pages within each social media platform, primarily Facebook, Instagram and YouTube
Brainstorming with senior management to develop ideas for creative marketing campaigns, prioritizing monthly ad offerings and identifying the most effective media channels and marketing methods to ensure campaigns align with agency goals and budgets
Communicate monthly offers to digital marketing support agencies. Approving advertisements from various agencies and submitting them for trademark approval where applicable
Quickly learns and understands each brand’s image standards, advertising requirements, and collaboration guidelines, providing insight to dealership managers and third-party sellers as required.
Assist in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies
Proven computer and technical skills including MS Office Suite and various marketing software and applications (eg: exposure to WordPress, Mailchimp, Hootsuite, Canva, Adobe Suite, video editing, web analytics, Google AdWords, Google My Business, CRM systems, etc.). )
Coordinating, planning, promoting and executing marketing initiatives and sales events (eg: customer appreciation, product launches, test drive events, etc.)
– Coordinate POP for agency, community sponsorship and off-site events as required

Favorite experience:
Digital agency experience is an asset
Experience updating websites with WordPress
Experience in event planning and sponsorship
– Develop, write or create social media content and manage corporate social communities with Facebook – Business Manager
Has strong writing skills, especially for a digital setting and can write digital content such as emails, website transcripts and social media content
Understands and has basic knowledge of both SEO and Search Engine Marketing
Ability to think creatively, analyze data, and identify and solve problems
– Strong analytical, organizational, project management and time management skills

– University degree or diploma in Marketing, Advertising, Digital Marketing or equivalent
Minimum of two years in a marketing, advertising, digital agency or equivalent position
Thorough understanding of current/popular marketing techniques
High level of integrity and self-motivation, able to work independently as well as within a team
Strong attention to detail and ability to multitask effectively in a deadline-driven atmosphere
Commitment to continuous learning and professional development
Comfortable lifting technology for most everyday jobs
– A valid driver’s license with a clear summary of the driver

By applying to this position, you confirm that you hold either Canadian citizenship, permanent resident status or work permit.

In accordance with the Ontario Accessibility Act and the Ontario Human Rights Act, Northside Auto Group will provide accommodations throughout the recruitment and selection process for applicants with disabilities. If you are selected to participate in the recruitment and selection process, please inform Human Resources of the nature of any accommodation(s) you may need.

We thank everyone in advance for taking the time to apply for this position, but we will only contact people who match our search criteria. If this is an ideal opportunity for you, please email your resume and cover letter to

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